Over 1000 Business Leaders from all over the Globe attended the 2010 Glazer-Kennedy Super Conference. Each 12+ hour day was filled experts sharing creative and proven tips, techniques and systems to implement into our businesses to generate massive results. The posts this week, provide a small sampling of the business transforming information that was shared at the event. It is my hope that they help you in your business. So here we go with the 7 Big Business Breakthroughs.

1. Create your own Media on multiple platforms, E-zines, Websites, Blogs, Newsletters, Social Media sites, radio shows, etc. Get you and your brand out there for consumption.

2 Find ways to automatically put yourself in front of your customers. Methods include: A. Create a Lifetime Inspection of your products or services. B. Conduct Periodic review of your performance via a professional services offering or a preventative maintenance annual visit, etc. C. Make it a fundamental part of your process to schedule a follow up appointment with your customers regardless of your product or service.

3. Raise your prices. You heard Bill Glazer correctly, “Raise your prices.” Most people under price their products or services and customers tend to have a higher level of respect and value for things that they pay more for. Change who you are selling to if they are not able to value your product. Creatively bundle products that address your customer’s needs. Create a premium version of your product or service and up sell before and after the sale.

4. Create an event that folks are likely to refer your products or services to. Lead or be part of a local mastermind team. Create a customer appreciation event. Execute new product launches and service or product upgrade events to introduce new and improved capabilities to the market giving your customers a reason to buy your new offering.

5. Market to the affluent. In the United States of America, 22% of our households control 55% of the wealth in our country. Use Glazer & Kennedy’s No BS proven Marketing Techniques to market to the affluent and achieve success.

6. The what else factor. Create an environment where your customer’s desire to buy is greater than your ability to supply. What else can you sell them that they want or need. Partner with other companies and build alliances to leverage each others customer base and cross sell value added solutions via affiliations, associations, trade shows and other professional organizations.

7. Make your commodity product a non commodity by implementing the following strategies. A. Rename the product or service. B. Bundle your product or service with a better guarantee, compatible and non compatible products. C. Asses the competitors in your industry or niche and look for opportunities for your product or service to be vastly superior and create a new category or premium level.

Ultimately, the end goal is to acquire and serve well your existing and new customers. Integrate the 7 business breakthroughs and your business will prosper to new heights.

At the Marketing and Money Making Super Conference, Bill Glazer unleashed 7 Instant Business Boosters.

Booster 1. Develop a list of why your product or services is the clear, inarguable choice in your niche or market place.

Booster 2. Consistently build your heard. Your database is your number one asset. The Money is all in the LIST. Think of it as an “Iron Clad” system for customers, data collection. The primary vehicle and mechanism used to collect the vital life vain of every business are the squeeze pages on your web sites. They are critical for driving traffic and collecting data to prosper your business.

Booster 3. Always communicate with your Clients and Customers. Use a 3 step survey process constantly learn how to better serve them. Step 1 is to survey your customer base using 6 to 10 multiple choice question, provide them with a gift or a coupon of some sort. Step 2 is to promise to report back the results. Step 3 is to give them what they ask for.

Booster 4. How to find an army of people that are eager to sell your products and services. Create a referral culture in your organization. Feature customers that refer folks in your monthly Newsletter, during sales presentations and everywhere you can; create a referrals rewards program and thank them for their referrals.

Booster 5. Implement a system or campaign that taps into that hidden gold mine of customers that are either lost or hidden. A lost customer/client/patron reactivation campaign is an instant revenue hit that can be achieved with a couple of creative ideas. Idea 1. Mail out a paper bag, address on one side and the message, “Who says there is no such thing as a free lunch?”; followed by an irresistible offer that reels them back in. Idea 2. Send them a, “We’ve been searching for you,” that features a young girl with looking through a magnifying glass; followed by an irresistible offer.

Booster 6. A Newsletter is vital in relationship marketing. Whether your business is B to C, B to B or any other variety, a Newsletter keeps them in the game and engaged in your business. A 4 page version of the newsletters will roughly cost about 1 dollar per month per subscriber by snail mail. It is importantly to send one out monthly as you content will increase readership and further enhance your referral culture, buying culture, upsells and special offers.

Booster 7 is Media. The more Media the better. Add as much as you can. Be it direct mail, email, Social Media, Article Marketing, Video Marketing, radio advertising, Newsletter, newspaper, TV, door hangers and on and on and on.

Marketing your business to the top is a journey and not a destination as the industry, society and technology evolve. Glazer and Kennedy are all about providing its members with the latest trends to capitalize on and prosper. Apply these Business Boosters and rocket your business to the top.

At the Marketing & Money Making Super Conference, Bill Glazer revealed 9 critical techniques to create marketing copy that will convert to cash for building your business.

Point 1. The Who – which speaks to your marketing message creating a result where the customer says to him or herself, “This is for me.”  That is the outcome is achieved when your message focuses on addressing their most urgent problem.

Point 2.  The Emotional Triggers – here is where you want to generate a list and roadmap of all of the problems that are thorns in you customer’s business.  As you analyze the road map you want to expose all of the areas of pain so that you have a place to come back with solutions.

Point 3.  Credentials – Here is where you can show that’s what makes you shine.  Your area of expertise, what you bring to the table and what differentiates you from your competition and all of the noise.

Point 4.  Clear ways to respond to your customers in the information age.  These methods include and are not limited to Phone, E-mail, Website, Blogs, Text, Surveys etc… So you need to have many ways to communicate with your customers in the ways that they want to be communicated to.

Point 5.  Offer your personal promise.  This is you opportunity to deliver results and that has to come through in a manner that is clear, concise and to the point point number with a foundation of differentiation that elevates your product or service above all competition.

Point 6.  Deadlines.  Right now is the best time to buy  to begin reaping the benefits of elimination their problem or pain.  A compelling call to Action that minimizes the amount of information required to responding and make sure that the barrier to entry is as simple as possible.

Point 7. The Guarantee.  Here is yet another opportunity to separate yourself from the crowd and by standing behind your product or service in a way that provides your customer the feeling that what they have invested in is superior to any other product or service.

Point 8. Relevant testimonials from completely satisfied customers. This is where your customers have a chance sing your praises and speak on your behalf. They can wax poetically on how they were satisfied beyond their wildest dreams with your product or service.  They are able to share how your product or service provided the solution to their business problems in a manner that was faster or more efficient than expected.

Point 9.  Headlines.  Headlines are the most important part of the ad.  Make a list of at least 10 and as many as 100 different headlines and then pick the best.  Then, use some of the headlines that were not chosen in the body of the sales letter.

These 9 keys have created Millions of dollars for real life customers.  The question is, when you make the decision to apply these proven tips in your business, what will they do for you?

Dan Kennedy & Mario Garcia at the 2010 Glazer-Kennedy Super Conference in Dallas.

During the opening session of the Marketing & Money Making Super Conference, Dan Kennedy shared 7 Tips on Advanced Magnetic Marketing. Magnetic Marketing revolutionized Direct Response Sales, Advertising and Marketing, as well as Customer and Client Attraction by revealing persuasion strategies for all types of businesses.

Marketing is a tool that we use to attain the greatest number of eyeballs at the lowest cost to grab their attention multiplied by repetition. Most of the money spent to create brand recognition to folks that aren’t going to buy. Magnetic Marketing was created to change that paradigm of waste via the art of being a contrarian.

The answer is better differentiation by process. Differentiate or die. In this economy, people are more conservative and thoughtful with their purchases. So, we need to change the process by which people come to us to buy and that is achieved as follows:

1. Time, talent and skills or a sales event is extremely valuable and should not be wasted. Most businesses do not differentiate their product or service and do not leverage their value proposition.

2. Selling against resistance is a poor use of your time and must be avoided. Magnetic Marketing greatly reduces to eliminates resistance.

3. People that are prepared are more likely to do what they set out to do. You also want to create a properly prepared prospects.

4. Who are you selling to? Most businesses are wasting their message on the wrong audience. Segmentation of your customer base or list is critical in communicating your message to customers or prospects that are ready to buy.

5. You must appear to be Magnetic. Implementing Magnetic Marketing into your business will provide the differentiation necessary to propel you above the noise and crowd.

6. Products and services that are out there are rarely magnetic. They contribute to the cesspool that is today’s Internet. Differentiate your product or service and stand out as the solution of choice.

7. Pursuit is OK as long as it does not feel like it. Precision match of message is critical as folks are buying quality versus quantity. Determine who we can stop talking to. In other words, fine tune your message to the proper segment of your list or customer base by implementing dozens of marketing campaigns.

As many of you know, Dan Kennedy is probably the most respected, admired and followed marketer of our time. Apply these advanced tips and take the results of your business to new heights.

1000+ Marketers from all walks of life and 20+ Countries World Wide attended the Annual Marketing and Money Making Super Conference, hosted by Marketing Legends, Bill Glazer and Dan Kennedy in Dallas, TX this weekend.

VIPs presenting at this years Super Conference included: Joan Rivers-Legendary Comedian and Winner of the Celebrity Aprentice, Lee Milteer-Leads the Glazer-Kennedy Insider’s Circle Peak Performers Group, Mike Koenigs-Co-Founder of Traffic Geyser, Ari Galper-Founder of Unlock The Game, Rob Berkley-Creator of The Vision Day Program, Gareth Owen-Search Engine Optimization, SEO Expert, Harry S. Dent Jr.-Economic & Business Trends Forecaster, Kristy Hearty-Entrepreneur Mind & Body Energy Coach and Russell Brunson-Self Made Internet Millionaire.

During the opening ceremonies, Bill Glazer confessed that he used 12 different marketing techniques and strategies to market his new book, “Outrageous Advertising That Is Outrageously Successful”. He continued to share that if he could have only used a single strategy as his secret weapon, Bill would drop them all and keep, The Make It GO Button. The Make It GO Button is also known as Traffic Geyser, which powers Main Street Marketing Machines.

The Make It GO Button is not only responsible for helping Small Businesses Globally attain internet presence and dominate the first page of Google for organic search and it is also the preferred secret weapon for Marketing icon, Bill Glazer to get his latest book on the best sellers list.

There are many events in our industry that valuable to participate in and among them the annual Marketing and Money Making Super Conference is a must attend event. The best way to describe is that it is a complete 4 Days and 3 Nights Marketing Education Boot Camp. The marketing talent that attends this conference is unmatched and level of information exchange, contacts established and connection made is worth making every effort to attend next years conference, scheduled for April 28 through May 1, 2011 in Chicago.

No matter what your level of marketing expertise, this event will teach you the latest techniques, concepts and strategies to keep you ahead of your own extinction and prepare your business to leverage the next big thing.

A little over a week ago, I attended a 3 day Leadership Branding for Direct Selling hosted by Mark Hoverson at the Venetian Hotel & Casino in Las Vegas. Among the VIP presenters where, Mike Klingler, Ann Sieg and Internet Rock Star, Brian Fanale.

In Part I, Mike Klingler revealed the importance of implementing a Cash Flow Model on your way to Marketing Funnel Mastery. He mentions the process flow from the Lead Capture Page to initial lead follow up, to creating a connecting and ultimately building a relationship. Mike recommended marketing affiliate products to generate cash-flow and stressed the importance of creating your own products to validate you as the expert in your given niche.

In Part II of our Interview with Network Marketing Legend, Mike Klingler, he reveals, how to use Social Media Marketing to grow your business and why most people are incorrectly using it today.

Building a successful online business requires work and it helps tremendously when you attend major events. A little over a week ago, I attended a 3 day Leadership Branding for Direct Selling hosted by Mark Hoverson at the Venetian Hotel & Casino in Las Vegas. Among the VIP presenters where, Mike Klingler, Ann Sieg and Internet Rock Star, Brian Fanale.

Mike Klingler is an icon in the Network Marketing Industry that is a marketing coach, Internet entrepreneur teaching network marketers, small business owners, small business owners and non-profits how to generate leads for their business with Internet marketing strategies and effective marketing campaigns.

Mike is a caring person that is a gifted teacher that uses the attraction marketing model of business to help people ranging from baby boomers online to the current iPod generation. Mike Klingler is very thorough in his style of teaching. To the point, that he breaks everything down into small steps for even the most green newbie to be able to follow. One of the amazing accomplishments that Mike Klingler is known for is creating a list of 1172 prospects in 3 days, without utilizing SEO, Search Engine Optimization or Pay per Click Ad words traffic generation methods.

Probably Mike’s most amazing attribute is, his willingness to freely share his training methods with anyone that comes through his system. Mike is committed to delivering useful and results driven training and he understands the importance of utilizing a step by step systems that enables his students to go at their own pace and learn how to build a successful online marketing business.

Mike Klingler is committed to insuring that you grow and develop the marketing strategies essential for exploding your Network Marketing Business. He is one determined gentlemen that goes the extra mile to help others succeed.

A great example of this fact is that right after his on-stage presentation in Vegas, during the Leadership Branding Event, we were dismissed for our lunch break. Mike stayed around the stage, missed lunch answering every question thrown at him and was gracious enough to grant me the interview that reveals, 3 Keys To Building A Successful Online Marketing Business. Enjoy, as you learn from one of the most successful Network Marketing Leaders.

Main Street Marketing Machines emerges today and as you read the shear power of the system, you will agree that it will serve as the Gateway for Small Businesses to get on the first page of Google.

There are five rules for helping 13.6 million Small Businesses in America get on the first page of Google and provide a boost for our struggling economy.

1. Target highly profitable Main street business categories.

2. Target geographically specific terms.

3 Target search phrases that have less than 300,000 competing pages in Google.

4. Only target phrases that have at least one example of paid advertising.

5. Get Main Street businesses to come to you and ask you for help.

Within a 48 hour period of time, Mike Koenigs co-founder of Traffic Geyser was able to generate four listings on the front page of Google for La Jolla house painters. He created a buyers guide, a short video and the lead capture page and hosted it with the Biz Box System and Traffic Geyser technology.

Main Street Marketing Machines’ system can be used anywhere in the world to help Small Businesses get online and in some countries it actually works even better because there is less competition.

Main Street Marketing Machines’ system has several components that are easy to learn and simple to use. The logical components are as follows:

1. How to Education. Also known as, Main street marketing University.

2. Ready-made resources. Also known as the biz box system.

3. The Opportunity Finder.

4. Traffic geyser diamond membership.

5. Smart-phone app generator

6. The voice of follow-up system.

Let’s begin by describing the Opportunity Finder. The Opportunity Finder is a web-based software design to find Main Street Businesses. The folks at traffic geyser have added 5000 profitable business categories, whereby you can select the geographical location, and a list of small business prospects will appear for your area.

Opportunity finder will provide contact information such as street and e-mail address. An opportunity index that will determine how profitable that niche could be and competitive information for that market. You’ll be able to use the opportunity finder to find niches, get market intelligence and find joint venture partners.

Let’s talk about Main Street Marketing University. Main Street Marketing University is a hands-on system that comes with a kick start module designed to get you, your first client within the first two weeks.

To ensure that your transition with Main Street Marketing Machines goes smoothly, you’ll have access to town hall meetings that will allow you to ask questions and receive answers during an interactive session. You will also receive hot tips, pointers and learning experiences from other network marketers. There will also be hot seats with real Main Street Marketing Machines users, that will talk about their latest accomplishments and techniques.

Each week you’ll discover tested and proven ways to capture new customers and new markets. How to streamline your systems using the automated Marketing Done For You Biz Box tools. You’ll also learn how to offer your existing customers new services that your competition cannot provide them. You’ll get access to a no pitch blueprint that will have multiple businesses come to you and ask you to be their consultant. You’ll understand the power of video marketing and you will learn how to use article marketing to get more traffic and rankings.

Next we will discuss the Biz Box System. The money is in the system. So here’s a short list of the made for you marketing materials that are included with the system.

1. Website machine which includes ready-made professional website templates.

2. Slide-show video-maker which includes dozens of ready to use video templates.

3. Script machine which includes over 100 video scripts for you to model and use with Chiropractors, Real Estate, Dentists, Doctors, Auto Dealership I care furniture store, restaurants pharmacy veterinarians and give shops and many many more

4 slide show eye candy which includes over 100 high-quality royalty-free music tracks that you’ll be able to use.

5. Blog a generator and landing page generator which include 90 do from blogs and 19 different landing page templates.

6. Podcast machine and video transcription service so that you can generate articles from many pod-casts or video that you create.

7. Submitted machine which will automatically submit your articles to over 30 article directories.

8. Main Street sales tools concludes sales slide presentations, sales brochures and fliers, consulting proposals, package order forms, business card templates and fill in the blank e-mail auto-responder.

The diamond level service includes a full year of the highest level of Traffic Geyser access, complete control over your Internet Marketing and Publishing, everything you need to be effective and customize your system. The system will host your videos and play them on your website with a customizable video player that you can add buttons to designed to capture your leads. To ensure you get the most out of the system there will be weekly training events with question-and-answer sessions.

To keep you organized the system comes with checklists and marketing blueprints so that you will be able to follow a step-by-step plan without guessing what needs to be done next. You’ll get a client website marketing checklist, a client website review form that you can track improvements made to the existing website, and a client campaign planner so that you can keep track of your automated promotions, report your progress to the client, so that they can happily continue to pay you for your services.

Voice follow-up system which is a mobile marketing follow-up system designed to to be an auto-responder, voice broadcasting SMS texting system all rolled up into one. Imagine telling your clients that now they can communicate with their customers via e-mail, phone calls, mobile text with just the push of a button.

Smart-phone app generator is a utility that offers your clients the ability to create a custom i-Phone or Android-based application that will put an entire marketing campaign right inside of a prospects pocket. You’ll be able to push training videos, Tele-Seminars, Webinars, what content, calendar information, maps and more right on an i-Phone or Android application.

Main Street Marketing Machines will change the face of Main Street Small Businesses throughout the world. The most important question is, will you be part of creating that change and reap the rewards or will you just watch it happen and let it slip away?

I wanted to share some thoughts regarding the Network Marketing Industry as it relates to the upcoming release of Main Street Marketing Machine.

The Network Marketing Industry provides us with a powerful and compelling list of opportunities. Opportunities to experience freedom from the shackles of a 9 to 5, spend quality time with our families when they may need us most and not to mention a vehicle to become financially free and positively impact the lives of others.

Are you experiencing the potential of what our Industry is capable of delivering or are you struggling to stay above water? The reality is that an overwhelming majority of Network Marketers make less than $1000 a month on the online business.

As responsible business owners, we all know that that amount of money makes it challenging to support your family and pay your obligations. To counter that fact, I want to share solutions that make sure that our industry is continually held at the place that it deserves, the best industry bar none. To that end, I want to share with you the power of Main Street Marketing Machine and the fact that there is a market out there that’s completely under-served, the Small Business Industry.

If you are truly looking to build a large network marketing company, online marketing is certainly the way to do it and as we both know if you just neglect offline marketing then you are not truly maximizing and leveraging your full potential. This is when you should take advantage of the Main Street marketing machine bonus.

Main Street Marketing Machine allows you to serve a completely neglected market sector that consists of 13.6 million Local Small Businesses spread across our great country that don’t even have online presence, hence, are totally reliant on local directories, and your skills match perfectly with that need to a point where they will be begging you for your services and to tap into your knowledge and skills.

Now for the best part. You see by you leveraging your skills and being able to serve that community that gives you offline presence and it also gives you tremendous revenue generating possibilities and opportunities that are going to give you the funding so that you can explode your online business. And this is the ultimate goal you can achieve with downtown marketing machine.

So if this resonates with you and makes sense, I encourage you to visit, Main Street Marketing Machine – Numbers Don’t Lie and read all of the Main Street Marketing Machine blog posts in order to get the specific details on the power of this system and other proven MLM Systems as you learn to utilize them to rocket your business to the top.

250+ Network Marketing Leaders attended the Mark Hoverson Leadership Branding for Direct Selling Event at the Venetian Hotel and Casino in Las Vegas.  Industry Gurus, Mike Klingler, Ann Sieg, Brian Fanale and our Host, Mark Hoverson presented on stage and shared valuable insight on how they have achieved 7 figure incomes.

Internet Rock Star and Co-Founder of My Lead System Pro, MLSP, Brian Fanale created a lot of buzz when he previewed a new Lead generating Network Marketing System that leverages Go To Meeting and Go To Webinar.

This video provides an overview of the strategy that will be part of the MLSP back office very soon.