To SEO or not to SEO, that is the question. If you say, yeah, let’s SEO then you want to implement SEO Copywriting. So what is SEO Copywriting. Simply put, SEO Copywriting is nothing more than creating web content that is readable to human readers and optimized for the search engines.

Original content that has been optimized to keep the search engine happy has all of the elements and targeted terms which are inserted naturally without breaking the flow and style of the sentence the leads to an easily understood piece of writing.

Alot of newbies or over zealous marketers, believe that the more keyword stuffing they do the better, when in fact the opposite is true. When you approach integrating your keywords naturally, they will then be picked up by search engine spiders to be used to display your site in search results without triggering any red flags.

The takeaway here is that we do not want you to end up unhappy like most people when it comes to search engine optimized copywriting because they tend to haphazardly and randomly introduce keywords with no thought for the reader and their ability to get value and comprehend the content.

In contrast, the skilled SEO copywriter will create highly readable content as the keywords are added as an integral part of the sentences. The goal of this content is to offer value and advice on effective SEO copywriting and how it should be done correctly.

Another tip to help you provide value and sprinkle in your keywords for an SEO copywriting compliant content is to use lists and/or bullet points to break your articlet into small chunks of information. This technique helps make your content more legible and also compliments the design of your webpage, not to mention that people absolutely love top anything lists or the best blank of blank.

Bullets and lists also makes it extremely easy for the reader to scroll back to whatever point peaked there interest or provided the most value, without having to search through a all of the content, to end up frustrated that they could not find it. The other benefit is that the reader can easily scan through the content and in short order get a the gist and grab the bits and pieces of content that most interest them.

The big aha here is that in order to create SEO Copywriting compliant content, you have two distinct goals that you want to accomplish. Your primary objective is to provide value added content that is informative and has the recommended 1-2% keyword density sprinkled in naturally. Secondly, that you are writing in a manner that is search engines friendly, if you wish to rank well and also gain organic traffic that converts.

Writing good articles that people like reading is a skill. The majority of the best articles on the internet are written by writers with a great deal of experience. It’s usual for people who are new to article writing to make errors that could have been avoided fairly easily.

These are the kind of mistakes that can ruin an otherwise good article, so it’s important that you become aware of them. Remember, every article you write has to invoke enough curiosity about the topic you’re writing on; for instance if the topic you chose is Bear Lodge condos Mt Washington, then try to blend in as many interesting points as you can to make it worth reading.

One of the mistakes we were just referring to is when internet marketers don’t write articles about a specific subject.

The best means of writing articles for the internet is to use a specific top and then expand on it. Relating to and then expanding on your subject will give your readers much more to go on. Bullet points can be used to give your readers a clear indication of what you’re talking about. You’ll want to keep the article to one particular topic. You can write about something and then present information in a way the reader’s never seen before.

When the topic isn’t broad, you have the opportunity to present information that’s new and that will highlight your article. Always be mindful of this and your content will never be considered generic. The second mistake article writers make is having “run on sentences.”

Do you know what this means? A run on sentence occurs when you join two sentences together without any proper punctuation. For online articles, however, it’s not only “run on” sentences that should be shortened. Using shorter sentences to divide separate thoughts should be done as much as possible when writing online.

Your readers will find it easier to concentrate on your articles this way. So you are always better off separating a longer sentence into smaller ones. For example, if you’re writing articles about Bear Lodge, just make sure there is enough information with any kind of fluff; give your readers the meat but keep it to the point.

Many writers create articles that are all about themselves. These writers may be entertaining themselves, but they aren’t considering what their readers are looking for. Your articles should be focused on providing readers with solutions and useful information. There’s no point in writing articles that people have no reason to read.

Try to put yourself in the place of your readers and write the article from the point of view of what they want. A good way to find out information in this area is to know what your reader exactly wants to read by conducting surveys with your subscribers/visitors. You can also find out what people online are searching for by doing keyword research.

All in all, you will want to avoid making these types of mistakes in your own article writing ventures if you ever hope to see continued success from all your hard work. So always make sure your article’s targeting a specific topic and has a good headline that grabs attention. Don’t steal content or you risk a bad reputation. Keep it original and keep it real.

The best way to write articles is to present a problem and then give away the solution to it there and then with your product; let’s say your article is related to stay at Mt Washington resort, just try to identify a problem in that area and then show your readers the solution, which could be the product/service you’re promoting.

At the No Excuses Summit, Mr. Jonathan Budd covered, Monetizing Your List and sharing secrets for both newbie and established online marketing guru can apply from a successful seven figure earner. In order to succeed, the first thing that you want to do is to model successful people that are making money in our industry and their success designs.

You see if you go were that money is being made and model success you have increased your probability of success profoundly. Next you want to generate traffic and the top 5 ways are: Article, Video, Web 2.0 properties, paid strategies and search engine optimization. Pick one, master it and move to the next and so on.

Jonathan ranked Pay Per Click and number one, Facebook number two and Pay Per View, PPV as the number three in his favorite ways of generating traffic.

You want to always be focused on the following question, “What are the five things that will yield the highest value to my business? Mike Dillard also focuses on the top five things that are most urgent to get accomplished in his business on the next day and writes them out each night before he goes to bed. Hmmm, two seven figure earners that focus on accomplishing the 5 most important tasks each day, sounds like a powerful concept that those of us that want to make 7 figures need to model and implement.

The next powerful golden nugget that every 7 figure earner implements into their business and you should model is that you must create your own product right now. But I am a newbie or I have no idea what I could possibly create, you may be asking. All of that may be true, however the mere fact that you accept the fact that you must create a product as soon as possible will get you neurons in your brain thinking outside of your comfort zone and before you know it, you have created your very own product.

So lets reveal a few ideas to get you moving in the right direction.

1. Interview Top leaders and industry icons on a weekly or monthly basis and offer that as a product.

2. Interview rising stars in our industry covering frequently asked questions from newbies that provide tremendous value and offer that as a product.

3. Conduct a value packed training for members on you list based on questions or challenges that they are having and package that as a product.

4. Host a series of trainings on problems and challenges that members of your team or folks on your list are having and package that as a product.

5. Author your own E-Book on value added topics that your target audience is hungry to learn about and package that as a product.

As you can see, the possibilities are endless as long as you get out of your comfort zone and take action. If you found that the information on this post added value to you or your business, I invite you to tweet it and share it with your friends on Facebook so that we maximize the value that we provide our community.

Twitter has grown from a small micro blogging service to an empire almost overnight. Twitter made an astonishing leap from micro blogging service to the behemoth it is today. The reason Twitter worked so well was because of its simplicity. You can setup an account and become proficient with it all in the same day. Now, Twitter is a powerful weapon that many smart internet marketers have added to their arsenals.

While Twitter can deliver a lot of Traffic to your offers, it can also be a waste of time if you use the wrong techniques. Unfortunately, there are spammers and other “garbage-can” marketers who abuse valuable resources and teach these short-lived methods to others. We are going to concentrate on building relationships and laugh all the way to the bank; while the spammer is constantly chasing his tail. You have landed on the right article if you are looking for no nonsense Twitter marketing strategies.

The first important rule of marketing with Twitter is to let the community know that you are a nice person – it’s as simple as that. Twitter is more of a positive environment so people will avoid you if you exhibit any form of inappropriate behavior. Your followers will grow to respect you even more when they notice your sense of repect for others. The last thing you want to do is to offend your customers and prospects. However, if you are cordial and are willing to give them what they want, you will get what you want in return. Also, aggressively selling and blatantly blasting monetized links is considered offensive.

Another way for more effective Twitter marketing is to target your message to a specific group of people. If you try to please everybody, you will fail miserably. A targeted marketing is much more effective. Taking this route will make you the go to source for recommendations and information. The best part of all of this is that you can be yourself which will create an even stronger connection. Injecting a little bit of your personality into your campaign will have people eagerly waiting to hear what you have to say.

To see the best results, Twitter marketing require a little creativity, just enough to stand out. Basically, if you don’t use at least a small amount of creativity then you are going to look like everyone else. Stand out by being unique. With all of the “me-too” marketing going on, you will be like an oasis in the desert for those who can’t take it anymore.

Sometimes by trying new approaches you can hit a home run but you can also run into a brick wall. A unique selling point will also make your name and brand stand apart from all the others. You have to give them a reason to follow you and the more you work on bringing your USP out, the better it will pay on the long run.

So, to succeed with Twitter marketing you must be ready and willing to help people, share interesting and valuable messages, and use a little creativity.

Don’t get side tracked by using some useless techniques that will not work tomorrow; concentrate on strategies that can bring you money for a long time to come.

The No Excuses Summit provided a forum for Newbie and Veteran Online Marketers to come together, share and learn from each other regarding what is currently working and how to launch each of our collective businesses to a new level of success. The goal of the recent posts is to provide those that missed the historic event the benefit of the knowledge shared and gained. To that end, I asked Jonathan Budd, JB, what was the biggest mistake that Newbies were making in regards to building their Network and/or Online Marketing Businesses.

JB graciously answered “The Biggest mistake being made by Newbies and how to fix it” at the No Excuses Summit,

At the No Excuses Summit, Jonathan’s topic was Monetizing Your List and true to form, he shared alot of valuable content. Jonathan opened with the importance of being Magical, being of infinite possibilities and feeling empowered when challenged. He expanded by detailing the three keys to achieving that objective.

Step 1. Cultivate a Warriors Mindset and embrace challenges as you overcome each and every one.

Step 2. Believe beyond a shadow of a doubt that you can and will succeed. There is nothing more powerful than you seeing in your mind and believing with everything in you that you will succeed.

Step 3. Be prepared to fight to the death. Meaning, burn all your bridges and leave yourself no way of retreating and only your way to succeeding.

The game plan for monetizing your list was broken down into 2 steps.

Step 1. Create a Google Adwords account and watch the tutorials for Google Website Optimizer.

Step 2. Split test your Lead Capture Pages. This one task alone has the power of quadrupling your sales. Use the Google Website Optimizer to conduct the split tests. You will see you lead generation explode once you implement this. The URL for Google Website Optimizer is, Google Website Optimizer.

So what should split test and in what order? 1. Headline – Testing your Headline will give you the biggest bang for your time. 2. Video – If you have a Video on your Lead Capture Page, let them know what they are going to see or get within the first 15 seconds and do not exceed 120 seconds for the entire video. 3. Call to Action – The Call to Action that gets them to opt into your offer. 4. Design Variables – Opt in box, on the right or the left, copy doodles – graphics, arrows pointing toward your opt in box. Use your signature under the opt in.

This concludes part 1, if you found it valuable, I invite you to tweet it and send it to your Facebook friends to maximize the value we provide the our community.

Are you Struggling with Online Marketing? The reality is that there is no greater opportunity to build an Online Marketing and/or Network Marketing Business than right now. If that is indeed true, than why are so many people struggling with their Online and/or Network Marketing Businesses. The answer as most things in life is very simple and not easy.

The answer is getting control of what is between your ears, your mind and more specifically your thoughts. The part that makes it difficult is that we have all mastered the art of complicating things. So how do we move past this.

The first step to solving any problem is acknowledging that there is a problem. Next, you need to realize and embrace that 90% of the results that you achieve originate initially and are driven by your thoughts. Each of us processess 40,000 to 60,000 thoughts per day and if your belief system is not supporting your desires, goals and your why then your answer as to why so many people are struggling with their Online and/or Network Marketing Businesses is revealed.

Where most people find their biggest struggles is in the areas of understanding their why, having clarity and focus. Before why dive into these three I want to share with you that the intent of this article is to get you to think about these areas, take action and experience a breakthrough. These topics are covered at a high level and a deeper dive into these topics can be covered in one to one coaching session.

Before you do anything else, if you do not have your “Why” you are building your business written down, I encourage and compel you to Do It Now! Stop reading and write it down at this moment.

Next, let’s cover clarity. Clarity equals Power. Without clarity you become confused and with confusion comes procrastination. Alot of folks struggle with procrastination and the can’t figure out a solution. At the heart of procrastination is not having a strong and compelling “Why” that moves and inspires you to want to achieve great things and a lack of clarity. You now have your “Why” and clarity is simply going through an exercise where you are now, where you want to get to and map out clearly the steps and actions necessary to get there.

I realize that I have simplified what we all tend to overcomplicate. The key to remember is that you simply writing down your goals, where you are now and where you are going to be will put ahead of the 90% of the population that is aimlessly wandering around.

Now lets get to the biggie Focus. This is one that I struggle with as I feel like a kid in a candy store when I think of all of the different ways that we are able to impact peoples’ lives and make money in our industry that I want to do them all right now.

So what is the answer? Robert Kiyosaki, of “Rich Dad, Poor Dad” fame shared an powerful acronym for Focus that one of my mentors, Jovan Wil recently shared with me that may provide you with the answer. Focus, Follow One Course Until Completed.

I am sure you’ll agree that that says it all. If you found this post provided you with value, I invite you to Tweet it or post it on Facebook and comment as our objective is to provide as much value to as many people as possible.
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The No Excuses Summit was by far the biggest and badest event ever held in our illustrious industry of online and network marketing. If you trace the roots of the success of 99% percent of all of the gurus and the up and coming future leaders of our industry, all roads lead to Attraction Marketing, Magnetic Sponsoring and of course its creator, Mr. Mike Dillard.

For me meeting and spending time with Mike Dillard was the highlight of the entire event. His presentation was a question and answer style presentation and he then hosted a breakout session for about an hour. Mike was asked, “What is the greatest skill that any one looking to succeed in out business, new or old, needs to master in order to succeed?” Mike answered, Copywriting, copywriting, copywriting.

You see Copywriting is salesmanship in print and it is by far the most important skill to master and the one task that you do not ever outsource. As you become more successful you may hire someone to help you, however you continue to oversee all of the facets and give final approval for all copy that involves your business.

Mike talked about how focus and discipline over time win every time and how the key to his success has been each and every night writing down five to do items that must be completed on the next day or he would not allow himself to go to sleep. He used the analogy of placing 5 bricks each day and staying disciplined and focused and by the end of a year you have built a mansion.

Surround yourself with greatness and let go of all negative influences in your life. You see the money that you are able to make is in direct proportion to how much positive energy you put out into the world and how much value you provide to other people.

Mike talked about how his skill-set is the key to his freedom and how everything that any of us needs to be successful is already in us. Mike highly recommended that all seasoned and up and coming entrepreneurs read, “Crush It” by Gary Vaynerchuk.

Words can not begin to describe how awesome, powerful and life influencing this event was that I encourage anyone that did not attend to insure that you make every effort to attend the next big event. I realize that times are challenging, however, you need to look at in the frame of mind of the quantum leap that your business and future will experience with the connections and golden nuggets that you come away with and the value that you will be able to provide others. If the information on this post provided you with value, feel free to comment or tweet it to your friends.

Remember when you listened to Personal Power or Awakening the Gian Within and Tony Robbins talked about his son Jairek, well guess what, he was one of the presenters at The No Excuses Summit. Like all of the Gurus on stage, Jairek revealed gems that you can apply to take your business to the top. As I am sure you guessed, Jairek began with 1. Personal Development; gaining a new or alternative perspective that will create opportunity to better one self or ones business. Personal Growth, your ability make positive adjustments to continually improve and take massive action. 3. Intelligence, your ability to measure your progress and be accountable.

Jairek tackled the differences between value creation and value extraction. People in business and in everyday life spend most of their time trying to extract value rather than provide value. Value creation is everyday looking and finding ways to make changes that have a positive impact on your customers. Imagine what a perfect day looks like and work to achieve that day each and every day.

It is imperative that you be passionate about what you do and be determined to share your value each day. The success of your business is determined by what pattern you are currently running. There are 3 steps to shifting your patterns to their optimal impact. Step one is where are you right now. Make an honest assessment. Step two is what is the gap between where you are and the ideal and step three is what is your overall goal. We have been taught and run many patterns they key is recognizing that we can change and optimize them at will.

The only reason you do not have what you want right now is because of the story you keep telling yourself over and over again. The formula is, get clear on what it is that you want, implement the best tools and resources; measure your progress to achieve success and set your self up for Mastery.

So how do you achieve Mastery? Jairek revealed seven areas to excel in, in order to achieve Mastery.

1. Physical Health and Energy – No surprise here, in order to achieve your dreams you have got to be on top of your game.

2. Emotional Mastery – The quality of your life is the quality of your emotions.

3. Relationship Mastery – Your ability to relate to, empathize with and bring the best out of people.

4. Time/Organization Mastery – Write down and look at how exactly you are spending your time, that determines what you value and is most important to you.

5. Job/Career Mission – Are you positive impacting those around you and leveraging your core skills and in your career of choice.

6. Financial Mastery – Is your financial house and priorities in order?

7. Celebration and Contribution – Do you know how to go with the flow, have fun and contribute to the development and growth of those around you and in your control, care and custody.

In the final analysis you must decide, commit and resolve to succeed and be the best. If this information provided value to you or your business, I invite you to comment and share it with your friends.

The No Excuses Summit held this weekend at the Venetian Hotel and Casino in Las Vegas for many of the 900+ attendees was history in the making and may serve to be a life changing event. This event was so incredibly powerful, content rich, amazing, you fill in the adjective, that I don’t even know where to begin. Suffice to say that if you where not there I am going to share as much as possible and urge you to get to these live events as they are where the relationship building magic happens.

Let’s begin where the No Excuses Summit began and that’s with our Master of Ceremonies, Jimmy Davis. Jimmy is an industry legend that developed My Story Marketing. His topic was The Big Picture. Jimmy shared how, “Trying is failing with honor, stop trying and just do it. Figure out your Why, figure out your Excuse” and create an environment where you are determined to live in the No Excuses Summit.

What determines who you are, what you do and how you feel is the future that you are living into. Surround yourself with a mentor as mentors are people that are actually getting the results that you are seeking and share them with you. Advisers are people that tell you what to do without having achieved the results. Stay away from advisers and surround yourself with mentors.

Jimmy then discussed the fact that the top earners in our industry systematize all aspects of their businesses. 1. The more you systematize your business, the more you can free up time to work on other areas. 2. Massive success comes from folks on your team being able to duplicate you results. In other words, the simpler you can make tasks, systematize them, the easier it will be for another person to be able to duplicate it and achieve successful results.

Once you have systematized a series of tasks, the leverage comes from outsourcing it. You see by outsourcing duplicatable tasks you have essentially multiplied your output. This allows you to focus on high output tasks that make you super productive.

All successful leaders in our industry participate in and are a part of a Mastermind Group. Master Groups are a vital piece to your success as it creates a source of growth and development for like minded people seeking and achieving a common goal. The take away here is that if you are not part of your very own Master Mind team, create or become part of one.

To recap, Jimmy Davis’ message at the No Excuses Summit, don’t be afraid to try, figure out your why, confront your excuses and crush them, get a mentor and shed your advisers, systematize your business, outsource those tasks and create a mastermind group.

If you found this information valuable to you or your business, I invite you to comment and/or tweet it to your friends and colleagues.

Wow, The No Excuses Summit is finally here! I arrived in Las Vegas a few minutes ago to be part of over nine hundred of the best Online and Network Marketers in our industry to gather in Las Vegas this weekend at the Venetian Hotel and Casino. This promises to be one of those history making and life changing events and you will have a front row seat in future posts.

The event will be hosted by none other than the SEO Guru team of Raymond Fong and Fernando Ceballos. The Master of Ceremonies is Guru and 7 Figure earner, Jimmy Davis. Ray and Fernando will get the party started and the Mindset topic of Mindset will be covered by Jairek Robbins, Tony Robbin’s son. Positioning and Systems will be covered by the founders of the My Lead System Pro System Norbert Orlewicz and Brian Fanale.

The House will come down when the creator of Magnetic Sponsoring and Attraction Marketing in our industry, Mr. Mike Dillard does a full hour of Questions and Answers. Next, his partner and Online Marketing Legend Tim Erway covers Copywriting and Landing Pages. Next, Industry Guru extraordinaire, Mr. Jonathan Budd takes the stage and teaches the audience his secrets to Monetizing Your List. Teaching the hand to hand combat techniques of offline marketing will be none other than Master Closer, Cedric Harris.

Sundays festivities will be kicked off by Seven Figure earner and Direct Marketing Guru, Mark Hoverson who will also cover the secrets to Monetizing Your List. Next Network Marketing Veteran, Titan and Guru, Todd Falcone will share his Prospecting Gems and Pay Per Click Marketing Dynamic Duo Gurus, David Schwind and Jim Yaghi will share their vast knowledge on PPC with us.

Social Media Leader and Guru Katie Frieling, will share how she dominates Social Media and our Hosts Ray and Fernie will cover their bread and butter, Search Engine Optimization, SEO. The event will close with rising stars Joseph O’Day and Adam Holland discussing their expertise on Linking and Link Building.

I am sure that this will be a history making event that will change many lives. I am looking forward to it and will share as much as possible during future posts. Invite you to comment and be part of history in the making.